Facts

Links
Target Group
BENTO is aimed at readers between school-leaving certificate, job entry and first career change. As the first generation of digital natives, this target group is accustomed to communicating on social networks and staging themselves on the web. Images, hashtags and emojis play an important role. They are not interested in politics in the form of dpa reports, but they are interested in political contexts.
Segment
Young Adults

Profile

Reach the young target group with BENTO. SPIEGEL ONLINE's new site offshoot addresses 18-30 year old users with its contemporary themes.

BENTO is information and entertainment in equal measure, presented in categories such as Tech, Food, Trip, Feel and Sport.

BENTO is an information channel for the most important news of the day. Bento is represented on all major social channels. Sometimes emotional, sometimes sober, sometimes provocative, sometimes funny, BENTO stands for an extensive offer for everyone who is at home on the Internet.

FOR ADVERTISERS BASED IN FRANCE AND SWITZERLAND.

Please also have a look on our "Bento mobil" brand: https://www.internationalmediasales.net/de/portfolio/detail/bento-mobil-germany-mobile/#name=bent&objectLimit=20 .

Media Represented

in France, Switzerland