BRIGITTE BE GREEN

BRIGITTE’s new magazine awakes interest in sustainability and shows how we can integrate it into our everyday lives without too much of an effort. In cooperation with well-known green influencers, the editorial team clears up facts on the climate change and gives helpful tips - realistic and practical and without a moral pointing finger.

The layout and visual language are modern and make sustainability accessible to the audience.

Contents:

• Food for thought: what we can do ourselves - shopping properly, green electricity, green investments, etc.
• Living consciously - how does that work?
• Green fashion and beauty
• Travel & food

Target group:

• Open-minded, modern women who want to live sustainably
• 25 - 49 years old
• Want to live in a modern, stylish and yet sustainable way
• They like to buy fair trade products of organic quality
• Environmental protection is particularly important to them and they themselves want to do something about it.
• Wear fair fashion and use natural cosmetics
• actively try to get comprehensive information on the subject of sustainability.