Facts

Frequency
5 times a week
Print circulation
41,400 *
Coverage
524,000 **
Basic Rate 2023
€ 28,540
Target Group
Readers are CEOs, decision makers, affluent influencers and entrepreneurs.
Segment
Business & News
  1. * CIM Circulation 2021 January-December
  2. ** CIM Coverage 2022

Profile

DE TIJD (Dutch) is published in the North of the country whilst L’ECHO (French) covers the South of Belgium. With their focus on business and finance, they are the reference point for all financial and economic reporting. The brands target entrepreneurs, managers and investors. The results of a study by Kantar focused on “Trust in News” (2018) showed that L’Echo | De Tijd are perceived as the most reliable news brands in Belgium.
Print & digital run (weekdays): 71,400 (of which 41,900 print)
Print & digital run (weekend): 108,600 (of which 68,000 print)
Daily contacts: 602,000 (print + digital + web)

Trustmedia regards digital newspaper advertising (tablet & smartphone) and print advertising as a single newspaper product. All print formats of commercial publicity (from 200 mm), financial publicity and classifieds are placed in the digital newspaper with a static tablet optimised format. This publication is included in the print rate.

Media Represented

in Italy (excl. South Tyrol), Switzerland