Facts

Frequency
weekly
Paid circulation
309,117 *
Coverage
3,890,818 **
Basic Rate 2024
€ 76,300
Links
Target Group
STERN readers are educated, diversely interested and culturally active. Also, they are consumption-oriented, but attach great importance to sustainability. The clear predominant part of the readership belongs to upper status groups.
Segment
Business & News
  1. * IVW 4/2023
  2. ** AWA 2023

Profile

STERN shows attitude, gets involved, takes responsibility and makes socially relevant topics big. Its pronounced commitment, exclusive stories and award-winning visuals are unique in the German media landscape. STERN stands for journalism at the highest level that resonates with readers. According to ma Pressemedien 2024 I, STERN reaches 3.88 million readers every week, making it the largest free consumer magazine. STERN offers quantity combined with high quality - at thoroughly economical conditions. For advertisers, this means a high degree of investment security.

Philosophy

STERN tells great stories - the magazine brings the strong, investigative reports that open the view on grievances. The reporting is always close to the people, empathetic and concrete. STERN not only reports on relevant topics, but also stands for active change together with its readers and users. STERN activates, moves and leads the way in solving problems.

Visuality

STERN shows big pictures in a big way. The magazine regularly receives national and international awards for its cover pages, reports and photographs. STERN's DNA includes its opulence, clear imagery and visual power.

Media Represented

worldwide except in Germany (Internat. Media only)