Timing

Wednesday, 22 May from 7.00 p.m. – relaxed get-together (optional for publishers)
Thursday, 23 May start at 8.30 a.m.
Friday, 24 May start at 8.30 a.m. until 4:00 p.m.

Agenda 23-24 May 2019

PDF-Download Agenda G+J i|MS Inspirathon

Thursday, 23 May 2019

  • Welcome and agenda setting
    André Freiheit, Executive Director G+J i|MS
  • Experience is the new marketing
    Frank Vogel, Speaker of the Board of G+J e|MS
  • Data strategies for publishers and implications on sales (Panel)
    N.N.
  • Inspiring networking time
  • Best practice cases
    Sales team and publishers
  • Influencer solutions
    N.N.
  • Native advertising and special ad formats – challenges and success stories (Panel)
    N.N.

    Lunch // Experience editorial teams and brands on the job
     
  • Workshop: How to make creativity part of your daily routines
    N.N.
  • Break-out sessions: work with your peers on developing solutions to business challenges
  • Break-out review: sharing results from the break-out sessions

    Evening event with dinner

Friday, 24 May 2019

  • Welcome and agenda setting
    André Freiheit, Executive Director G+J i|MS
  • Brand positioning and brand safety as drivers for digital business    
    N.N.
  • Best practice cases
    Sales teams and publishers
  • Inspiring networking time
  • Content vs. performance: the site optimization challenge (Panel)
    N.N.
  • Transforming G+J
    Julia Jäkel, Chief Executive Officer G+J

    Lunch // Experience editorial teams and brands on the job
     
  • Building alliances (Panel)    
    Marko Kuck, Member of the Board of G+J e|MS
  • Inspirational speaker: “Preparing for the unknown”    
    N.N.
  • Summary and farewell    
    André Freiheit, Executive director G+J i|MS

Contact

G+J i|MS Inspirathon Team
Phone: +49 40 3703-3337
Email: inspirathon[at]guj.de