News

AdA portfolio reaches 29.5% of Germans

The Ad Alliance magazine portfolio reaches 20.81 million readers in Germany - 29.5 % of people aged 14+. This is shown by the recently published Media…

New Study on Purpose Marketing

More and more companies are using purpose marketing to take a stand on social issues. This is going down well with consumers, as a basic study by the…

G+J i|MS joins its partners for Cannes 2022

A week full of exciting questions around innovation, partnerships, creativity and responsibility. Together with its partners from the RTL Group, G+J…

BRIGITTE Relaunch is well received by readers

Since the end of March, BRIGITTE Print and Digital have been relaunched – both, visually and in terms of content. A quantitative online copy test on…

SME

Strong brands for all budgets

You are a small or midsize company looking for creative ideas to promote your brand internationally? Check out our new handpicked concepts for Europe,…

travel

Update: Travel Research

An entire industry is experiencing a fresh start after two years of restricted travel. Where do Germans go during their vacation periods? Which…