With beginning of the year G+J i|MS took over the sales representation for the print and online media of the NZZ Media Group in Germany und BeNeLux. Thus G+J i|MS expands its cross-media presence within European quality media and strengthens its position in relevant target group segments.
As of beginning of the year G+J i|MS is responsible for the sales representation of the print and online portfolio of the NZZ Media Group in Germany and BeNeLux. Thus, the international sales unit auf G+J in Germany – the G+J i|MS Sales Office Germany – enlarges its portfolio in the strategically important DACH-region, where they are already responsible for the international sales representation of the Austrian Verlagsgruppe News.
The NZZ Media Group is one of the largest media companies in Switzerland. Their products address a sophisticated and affluent readership and offer this interested and extremely interesting target group for advertisers serious information and intelligent entertainment. The sales representation focus of G+J i|MS in Germany is mainly on the following quality media of the NZZ-Media Group:
Claudia Scheil, International Key Account Director, G+J i|MS Sales Office Germany: „We are very excited about the NZZ Media Group as a new quality partner among our clients. With the high-quality media brands of NZZ we can now offer advertisers from very different sectors even more relevant premium environments for their campaigns while also strengthening our portfolio-presence in the DACH-region, which is very important for many German companies.“
Andy Bürki, Head of Advertising Market Zurich und International at NZZ Media Solutions AG: „We are very pleased to have with G+J i|MS a designated international sales representative who will professionally position and market our quality titles in print and online in Germany and BeNeLux. With our offers we want to meet the expectations of sophisticated advertisers and address socially influential audiences.“
About G+J i|MS:
G+J i|MS is responsible for advertising sales representation of media brands outside their home markets. With its sales offices in Germany, UK, Benelux, France, Austria, Switzerland and Italy, G+J i|MS is present in all relevant European markets with its own sales people. Furthermore, through its network of representatives in more than 35 countries, IMS is covering all important markets worldwide. The coordination of G+J i|MS in Hamburg ensures a consistent high quality approach in all countries.
Traditionally, G+J i|MS is responsible for international advertising sales in German media. This includes the portfolio (print, online, mobile, fairs) of Gruner + Jahr Germany as well as the media of third-party publishers – such as Lufthansa Ambient Media, Heise Online or the leading German soccer magazine Kicker.
Another main pillar is the sales representation of non-German media outside of Germany, including the titles of international G+J subsidiaries and the international editions of GEO, GALA or ELTERN (Parents). In addition, IMS counts a number of international media companies to its portfolio such as Egmont (Denmark), Unidad Editorial (Spain), Elsevier Media (Netherlands) and the Inflight media of several airlines as for example British Airways, KLM, SAS (Scandinavian Airlines), Singapore Airlines, Austrian Airlines or All Nippon Airlines (Japan).
The G+J i|MS sales office in Germany is responsible for the sales marketing of international media at German agencies and advertisers. The portfolio comprises the international G+J subsidiaries, renowned media companies BBC Worldwide, NRC Media (Netherlands), RCS MediaGroup (Italy) and several airlines.
About NZZ Media Group:
The NZZ Media Group is one of the largest media companies in Switzerland. It operates the production, processing and distribution of journalistically outstanding content. The NZZ Media Group retains the greatest possible economic independence and sets ) on a high equity ratio and a high degree of self-financing investment to secure the statutory purposes (quality, independence, liberalism).
The NZZ Media Group consists of two divisions: Neue Zürcher Zeitung AG and Freie Presse Holding (FPH). The NZZ division covers all activities and products of the parent company. In the FPH the investments of the regional important and strongly anchored media houses St. Galler Tagblatt AG and LZ Medien Holding are summarized.
The NZZ AG is publisher and producer of high-quality publications, websites and TV formats, well-established in the market. NZZ AG also includes the renowned book publisher NZZ Libro. The products of the NZZ address a sophisticated and affluent readership and offer this interested and extremely interesting target group for advertisers serious information and intelligent entertainment.