Effective January 1st 2018, the French multimedia group chose G+J International Media Sales (G+J i|MS) as its representative for the UK. The portfolio does include print and digital offerings.
G+J i|MS is collaborating with Paris-based media group Figaro CCM Benchmark since January 1st 2018.
Figaro Group is the main media destination for French consumers - with a reach of 41 million people in France every month, representing 68% of the digital population and 46% of print readers. The group’s print portfolio includes Le Figaro, the Figaro Magazine and Madame Figaro and covers different reader segments, such as news, lifestyle and women. Besides strengthening its market-leading position in circulation, the Figaro Group also provides a totally integrated digital portfolio which further increases its global importance.
By building up a new partnership with Figaro CCM Benchmark, G+J i|MS creates new possibilities for advertisers in the UK to consolidate their branding and performance in France all along the conversion funnel.
Placed under the responsibility of Chris Turner-Green, the G+J sales team led by Barbara Krah is responsible for selling the audiences of all the group’s properties, across print, digital - display and performance, mobile and video, social and events.