Facts

Frequency
weekly
Coverage
222,000 *
Target Group
ALT FOR DAMERNE is read by 37 % of all Danish women between the ages of 25 and 49. ALT FOR DAMERNE’s reader know what they like and enjoy and have the money to spoil themselves: Fashion & beauty, but also good design and travelling are important to them.
Segment
Lifestyle & Fashion
Main advertisers
  • fashion
  • beauty/cosmetics
  • food/drink
  • furniture/home decor
  • pharma
  • watches/jewellery
  1. * Denmark/Gallup 2017 January-June

Profile

Since 1946 an institution on the Danish magazine stands – ALT FOR DAMERNE is unique in the Danish market.

The strongest choice in women's weekly titles in Denmark for high reach and quality readership.

Inspirational – with interviews, fashion, interior design, beauty, health, recipes.

Also available as ePaper.

Media Represented

in Austria and South Tyrol, Belgium, France, Germany (Internat. Media only), Ireland, Italy (excl. South Tyrol), Luxembourg, Netherlands, Portugal, Spain, Switzerland, United Kingdom, USA