10,100,000 *
3,500,000 *
Unique User
2,200,000 *
Target Group
ALT.dk addresses stylish and independent women who appreciate a lively, edgy site with room to go in-depth on various facets of life.
Lifestyle & Fashion
  1. * Google Analytics 2021 March


As an online portal, it now combines the strengths of several print titles under one strong brand - EUROWOMAN, RUM, FITLIVING, BOLIGLIV, ALT FOR DAMERNE, ALT OM DIT BRYLLUP and ALT INTERIOR.

Additionally, more than 45,000 women can be reached via the ALT newsletter which has a 30% opening rate.

82,000 Instagram and 68,000 FB Followers. (Publ. Information 2/2021)

The performance figures (UU, PIs and Visits) mentioned above are valid for the whole digital offer of ALT.DK.

Media Represented

in Austria and South Tyrol, Belgium, France, Germany (Internat. Media only), Ireland, Italy (excl. South Tyrol), Luxembourg, Netherlands, Portugal, Spain, Switzerland, United Kingdom, USA