Target Group
BLICK.ch users are mostly men with a higher income. They are especially interested in politics, economics, cars and sports.


BLICK.ch is Switzerland’s most popular media portal by delivering the best stories of the day consisting of news, politics, people and sports.

BLICK.ch is fast, emotional and always close to the scene with exclusive information. It includes everything that makes good boulevard journalism. With the live ticker, the users don’t miss out on any important sports event.

The interactive multimedia formats such as panoramic scenes are unique on the Swiss market. BLICK.ch highly invests in video content – in accordance the video views have more than quadrupled during the last years.

The performance figures (UU, PIs and Visits) mentioned above are valid for the whole digital offer of Blick.ch. 

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Media Represented

in Belgium, France, Luxembourg, Netherlands, Scandinavia