Facts

Segment
Business & News
Main advertisers
  • automotive
  • tourism/travel
  • beauty/cosmetics
  • food/drink
  • leisure/entertainment
  • watches/jewellery
  • alcoholic beverages

Profile

With our Ambient Media advertising formats, you benefit from first rate target group opportunities-to-see. From the online travel booking through to landing, numerous presentation opportunities are available for your message with a major global airline. In various lounges, aircraft and British airports, up to 42,000 OTS per day are possible.

On digital screens, posters, display stands or large-format ads, as well as in the entire on-demand entertainment program on board: With the BRITISH AIRWAYS AMBIENT MEDIA, you always reach the target group of decision makers and business elite in a relaxed and receptive atmosphere.

And now new:

Visual DNA Targeting - a very innovative way of targeting ba.com passengers by specific interest - see enclosed pdf.

Media Represented

in Austria and South Tyrol, Belgium, France, Germany (Internat. Media only), Italy (excl. South Tyrol), Luxembourg, Netherlands, Switzerland