Facts

Frequency
monthly
Distributed circulation
68,934 *
Coverage
690,000 **
Basic Rate
GBP 9,274
Target Group
Travelers on all shorthaul flights. The readers are extremely well educated and very affluent. 60% of BUSINESS LIFE readers are decision makers and are 234% more likely to be an influential opinion leader.
Segment
Business & News
Main advertisers
  • automotive
  • fashion
  • tourism/travel
  • beauty/cosmetics
  • food/drink
  • watches/jewellery
  • consumer electronics
  1. * Publisher's Information 2017
  2. ** IAS 2017

Profile

BUSINESS LIFE is the multi-award-winning title for British Airways business customers. It aims to reflect the modern post-recession, entrepreneurial landscape, with an emphasis on new technology and new ideas. Our writers are leaders in their fields and give BUSINESS LIFE readers the inside track on innovations that can keep them ahead of the curve.

BUSINESS LIFE is the business inflight magazine for Europe's elite travellers who are short of time. The magazine is the ideal way to reach business executives and managers.

BUSINESS LIFE is the dedicated business inflight magazine. Available in every seatback on all domestic and short-haul British Airways flights, the multi-award-winning magazine addresses the simple question ‘Where Next?’ That means: What are the new business trends that are shaping our future? Who are the new emerging talents of the business world and how can readers emulate their success? What new developments in technology and what new ways of thinking are going to change our lives? And what is the business story that’s currently being played out in the many destinations that British Airways flies to?

Media Represented

in Austria and South Tyrol, France, Germany (Internat. Media only), Italy (excl. South Tyrol)