COUCHSTYLE's online offer reaches 0.1 million unique users every month. 71% of COUCHSTYLE.de online users are female. 65% of the target group are aged between 20 and 49 years. COUCHSTYLE.de online users boast an above-average level of education: 37% have A-Levels or a university degree. 61% of users boast net household income of €2,000 or more, and 40% of users have an income of over €3,000 per month.
Source: agof daily digital facts 2018-12 // Base: average month
House & Home
* IVW 2019-03
** agof daily digital facts 2019-12
COUCHSTYLE.de is the relevant living, fashion and beauty community in Germany and addresses the users in the pre-purchasing phase.