510,000 *
Basic Rate 2023
SEK 290,000
Target Group
The target audience includes professional men and women interested in Sweden's latest news. They are active in culture, restaurant and entertainment and spend more than average on interior design, wine, fashion and travel.
Business & News
  1. * Orvesto 2022 1


DAGENS NYHETER is Sweden's largest circulating quality newspaper. With four distinctive sections covering news & opinion, economy & business, culture and sport, DN is widely respected for the quality of its journalism and its ability to set the agenda for news and insightful reporting in Sweden.

In a country where newspaper readership is amongst the highest in the world, DAGENS NYHETER delivers an affluent, influential audience in increasing numbers and is an ideal medium for all corporate, financial and upscale campaigns.

DAGENS NYHETER has three supplements: Home, Travel and Food and Wine.

Media Represented

in Austria and South Tyrol, Belgium, Germany (Internat. Media only), Ireland, Luxembourg, Netherlands, United Kingdom