Facts

PIs Mobile Web
260,468,441 *
PIs Mobile App
401,012,640 *
PIs Iphone App
178,514,744 *
PIs Android App
222,497,896 *
Visits Mobile Web
150,404,338 *
Visits Mobile App
91,402,266 *
Visits IPhone App
39,213,635 *
Visits Android App
52,188,631 *
UMU Web
17,530,000 **
UMU App
3,130,000 **
Links
Target Group
DER SPIEGEL MOBILE reaches an average of 10.68 million unique mobile users per month via the mobile enabled website and apps. 55.5% of DER SPIEGEL MOBILE users are male. Overall, the users are relatively young: 45.5% of users are aged between 20 and 39 and 73.9% of users are aged 49 or less. DER SPIEGEL MOBILE users have an above-average level of education: 47% of them have completed an intermediate certificate of education. 56.5% of users have a net monthly household income of €2,000 or more, and 43.6% of users have an income of over €3,000 per month. DER SPIEGEL MOBILE users show above-average interest in life and pension insurance and new and rental cars. Source: AGOF mobile facts 2016-11 // Universe: average month
Segment
Business & News
  1. * IVW 2020-04
  2. ** agof daily digital facts 2020-05

Profile

DER SPIEGEL mobile is the leading news site on the German-speaking Internet: fast, up-to-date, precise and profound. The editorial team delivers news, analyses, interviews, comments, videos and photos around the clock.

More than 170 journalists deliver the most important news from politics to sport, from business to health on all devices. In Berlin, 14 editors keep in touch with the federal government, political parties, companies and cultural workers in the capital, and reporters report from Munich and Düsseldorf.

DER SPIEGEL mobile also has the largest international network of correspondents among the German online media.

From the breaking news to the live ticker to the sophisticated background report: DER SPIEGEL mobile provides all aspects of the most important news and is one of the most frequently quoted German online media in the press, radio and television.

Media Represented

worldwide except in Germany (Internat. Media only)