Facts

Frequency
weekly (on Saturdays)
Paid circulation
67,000 *
Coverage
526,000 **
Basic Rate 2021
€ 27,200
Target Group
53 % of readers of DERSTANDARD are men and 47 % are woman**. Readers are educated and decision makers.
Segment
Business & News
  1. * ÖAK 2020 July-December
  2. ** MA Austria 2020 January-December

Profile

DER STANDARD WOCHENENDE ist the weekend edition of DER STANDARD, a nationwide newspaper in AUSTRIA.

Founded in 1988 orginally for college students, it still has the youngest target group of all Austrian daily newspapers.

It is independent of political parties, institutions and interest groups and addresses readers who expect comprehensive, broad und thorough coverage. 

DER STANDARD offers substantiated commentaries in the areas of economics, politics, culture and society.

The weekend edition covers a variety of topics such as education and career, health, science, travel, automotive and real estate. 

Media Represented

in Germany (Internat. Media only)