Facts

Frequency
weekly
Paid circulation
77,500 *
Coverage
289,000 **
Basic Rate
SEK 155,900
Target Group
The target audience focuses on professional men and women over the age of 20 who have time for leisure activities. It includes high income individuals.
Segment
Healthy Lifestyle
Main advertisers
  • fashion
  • tourism/travel
  • media
  • leisure/entertainment
  • household
  • furniture/home decor
  • foods
  1. * Publisher's Information 2018
  2. ** Orvesto 2017-02

Profile

Alongside their business responsibilities, DI readers travel frequently, acquire luxury goods and enjoy an affluent lifestyle and the weekly supplement DAGENS INDUSTRI WEEKEND provides a lifestyle/leisure environment to address this attractive audience.

The magazine focuses on leisure activites and stories for their readers, giving them insight into travel tips and luxury goods.

Media Represented

in Austria and South Tyrol, Germany (Internat. Media only), Ireland, United Kingdom