Facts

Frequency
weekly
Coverage
575,000 *
Target Group
48,2% of the readers are men and 51,8 % are women. Most of the readers are with 29,6% between 50-64 years old.
Segment
Lifestyle & Fashion
  1. * Orvesto 2016

Profile

A well designed magazine with good paper quality filled with in-depth weekend stories, inspiring guides and pleasurable reading of different feature themes.
A lifestyle magazine that every week reaches out to the DAGENS NYHETER readers. A fast opportunity to reach a large number of consumers with strong purchasing power, that are involved and curious. DN LÖRDAG is read under calm conditions when readers have more time, are more relaxed and open for new impressions.

Media Represented

in Ireland, United Kingdom