886,881 *
368,269 *
Unique User
220,000 **
Target Group
The GRAZIA-MAGAZIN.de Website reaches 0.15 million unique users every month. 69% of GRAZIA-MAGAZIN online users are female. 57% of the target group are aged between 20 and 49 years. GRAZIA-MAGAZIN online users boast an above-average level of education: 46% have A-Levels or a university degree. 69% of users boast net household income of €2,000 or more, and 46% of users have an income of over €3,000 per month. Source: daily digital facts 2019-10 // Base: average month
Lifestyle & Fashion
  1. * IVW 2021-06
  2. ** agof daily digital facts 2021-03


GRAZIA Online's latest fashion, beauty and lifestyle news makes it stand out. In addition to exciting celebrity stories, Grazia's main focus is on the latest fashion trends both on and off the red carpet. Extensive photo series and exclusive animated pictures are as much a part of our online portfolio as our live coverage, several times a year, of fashion weeks around the world. Milan, New York, Berlin – GRAZIA-MAGAZIN.de has its gaze firmly fixed on each and every fashion week.

Another highlight is our highly valued streetstyle rubric, which shows GRAZIA users the coolest looks seen on the street. On its website, GRAZIA introduces people who love and live fashion and style, presenting the latest trends of the day. And what's more: We are always interested to hear the opinion of GRAZIA users. So we offer interactive communication via numerous votes, opportunities to rate items and commentaries. GRAZIA Online also has an active and creative Facebook (www.facebook.com/GraziaMagazin) and Twitter fan community, who share their views on THE news of the day, 24 hours a day. The GRAZIANISTA Club enables users to get even more involved in the world of GRAZIA. “GRAZIANISTAS” regularly receive news via e-mail on the hottest fashion events and the top news of the week. They are also automatically entered into our fantastic prize draws and product tests. GRAZIA Online is part of our core women’s segment.

Media Represented

worldwide except in Germany (Internat. Media only)