Print circulation
40,000 *
Target Group
Travellers on all BA flights worldwide and BA lounges.
  1. * Publisher's Information 2022


HIGH LIFE has been entertaining, informing and inspiring BA customers since 1973. It reflects a very British sense of irreverence, wit and attitude.

Working with award-winning journalists, photographers and illustrators as well as authoritative contributors, celebrities, authors and experts, HIGH LIFE is packed with intriguing features and beautiful photography designed to shift perceptions and challenge preconceptions

The magazine is usually distributed in every BA lounge and every seat pocket on British Airways flights. 

The HIGH LIFE print magazine is now mailed to 35,000 selected top BA customers, with an additional 5,000 copies available in Heathrow lounges.

HIGH LIFE digital is emailed to more than 4.8 million BA customers monthly. Combined, they present unique, unmissable opportunities to advertise your brand to an exclusive audience that’s keen to return to travelling.

Media Represented

in Austria and South Tyrol, Germany (Internat. Media only), Italy (excl. South Tyrol)