Distributed circulation
160,000 *
742,000 **
Target Group
IL's readers … ... are quality conscious, they spare no expense and love to make experiements when they buy. … have high exposure to outdoor activities, both cultural and freetime. … care a lot about their appearance. … are fashion conscious, big spenders on clothes and accessoires. ... are finance oriented.
Lifestyle & Fashion
  1. * Publisher's Information 2018 March
  2. ** AUDIPRESS 2020 February


The range of contents is varied and diversified, the hierarchy of news is clear, the harmonious, consistent and round fading, the newspaper is to be read from the first to the last page.

Reading is in fact the priority of IL understood as a journalistic deepening, as a surprising look at the world, because IL means the point of view, the cutting of the articles, the language.

IL wants to address the man who seeks information and entertainment, deepening and self-affirmation, success and desire for experimentation, a man who wants to have a sense of what is happening in the world, the possibility of forming an opinion of all that is contemporary, with an open and attentive look to know how to live (local to attend, places to know, trips to do, sports, styles, well-being).

IL presents itself with two new columns, rest area, dedicated to leisure and time for itself, and acceleration lane to satisfy the desire for adventure and international novelties. With a density of content that focuses more on depth than on quantity, a high and accessible language, for an open dialogue and identity with the reader.

IL is the magazine that looks ahead, amazes, and enhances knowledge with an original twist.

IL is bundled with Il Sole 24 ORE.

Media Represented

in Austria and South Tyrol, Switzerland