Facts

PIs Mobile App
1,724,082 *
PIs Iphone App
1,107,182 *
PIs Android App
616,900 *
Visits Mobile App
518,660 *
Visits IPhone App
301,624 *
Visits Android App
217,036 *
UMU App
40,000 **
Links
Target Group
The KÖLN 50667 app reaches an average of 0.08 million unique mobile users per month. Users are divided almost equally by gender. KÖLN 50667 app users are 52 % male. The users are relatively young: 33 % of users are aged between 20 and 39 and 69 % of users are aged 49 or less. KÖLN 50667 app users show above-average interest in new cars, mobile phone plans and contracts, and pay-to-download films or TV series. Source: AGOF mobile facts 2014-II // Universe: average month.
Segment
TV
Main advertisers
  • fashion
  • leisure/entertainment
  • alcoholic beverages
  1. * IVW 2019-04
  2. ** agof daily digital facts 2019-04

Profile

The whole world of the Köln 50667 series on the smartphone – available as an Android and iPhone app version.

Second screen application as a second monitor in addition to the TV.

Contains all episodes, exclusive contents, background information, video clips, etc., as video on demand.

Makes it possible for friends and other fans to interact on the current show on their mobile devices.

Great interactivity through innovative features such as: Live chat feature, contests and prizes for very active users and ratings. Free download.

Media Represented

worldwide except in Germany (Internat. Media only)