Facts

Frequency
4 issues a year
Print circulation
50,000 *
Basic Rate 2020
€ 16,200
Links
Target Group
SALON addresses well funded, educated and status-conscious women between 35 and 59 years old with families. These women are multiplicators, hosts on the highest level, owners of exclusive kitchen, culinary art lovers and they are open for new inspirations.
Segment
Leisure & Entertainment
  1. * Publisher's Information

Profile

"Old values, new ideas" - this is what SALON stands for: traditions meet modernity and fresh design and thus joined, create a special attitude to life. Accordingly SALON addresses women aged 35plus, who want to bring contemporary luxury and lifestyle in line with their traditional value system, whilst having a high willingness to spend. Women who like to cook and make a point in being a good hostess.

SALON portrays interesting people and lets them recount how they issue invitations, where they shop and where they prefer to travel. Thus hoteliers of famous grand hotels introduce their philosophy of hospitality in the magazine. SALON presents menu suggestions and seasonal dinner recipes for special occasions - regardless of whether the dinner company consists of four, twelve or twenty people. The magazine gives advice even for advanced hosts regarding issues like inviting, shopping, cooking and table decoration. In addition, trends from the food, interior, design, culture and travel fields are examined.

Media Represented

worldwide except in Asia, Germany (Internat. Media only)