THE OBSERVER MAGAZINE
The lifestyle supplement of THE OBSERVER Sunday newspaper.
Lifestyle & Fashion United Kingdom
Facts
- Frequency
- weekly (on Sundays)
- Coverage
- 596,000 *
- Basic Rate 2021
- GBP 9,000
- Target Group
- 90% of the readers of THE OBSERVER MAGAZINE belong to the social grade ABC1, which covers the upper to lower middle class. 51% are female and 49% male. Most readers - 45%- are between 45 and 64 years old. 31% are older than 65 years, and 24% are between 25 and 44 years old.
- Segment
- Lifestyle & Fashion
- * PAMCo 2/2019
Profile
Published every Sunday, the OBSERVER MAGAZINE is the OBSERVER's stylish supplement filled with fashion, food, interviews, home & garden guides and travel features.
The readership is nearly equally divided. They enjoy treating themselves with things they don't need and like to spend money on organic food, beauty and styling products.
It also offers a design edition 4 times a year.
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Related Media
Media Represented
in Germany (Internat. Media only), Italy (excl. South Tyrol), Spain, Switzerland