Target Group
Target audience includes high income professionals with an interest in lifestyle and leisure. Further focused on technology savvy and on the go people who like quick news and lifestyle updates.
Lifestyle & Fashion


Collectors' items are the Black editions that KNACK WEEKEND has published since 2011. Once a month a topical lifestyle theme is spotlighted: fashion, architecture, design, party, luxury etc.

The online publication of Weekend BLACK allows users in depth interactions with the articles involved in the issues. It engages users through use of videos and photo galleries, as well as other links and articles relating to the topics.

Performance values: see www.WEEKEND.KNACK.be.

Media Represented

in Austria and South Tyrol, Denmark, Finland, Ireland, Norway, Sweden, United Kingdom